INTERNAL:

• Close coordination with Sales, Marketing & customer service 
• Adapting to the dynamic work environment with new distributor management concepts. 
• Understanding the defined marketing action plans for key markets. 

EXTERNAL: 

• Operating in a high growth market and competitive environment. 
• Competition from other lube international and local players affecting our profitability/market shares. 
• Awareness about political situation of responsible countries. 
• Be watchful of counterfeit activities in responsible countries and coordinate with UAE anti-counterfeit team. 
• Adapting to working with mature and organized distributors, as well as new distributors who would need guidance

CORE RESPONSIBILITIES:

Business Development 

• Assist in identifying new business opportunities, potential partners, and market expansion areas 
• Support distributor engagement activities, including meetings, presentations, and follow-ups 
• Collect and analyze sales data, market trends, competitor activity, and customer insights 
• Help prepare business proposals, pitch decks, and market entry assessments 
• Coordinate with internal teams on ongoing commercial initiatives 

Brand Management 

• Support execution of brand campaigns, promotions, and product launches in the region 
• Ensure consistent use of ELF brand guidelines across marketing materials and channels 
• Assist in managing digital and social media content in coordination with marketing teams 
• Support POS material planning, visibility audits, and brand activation programs 
• Track brand performance KPIs and prepare basic reports and presentations 

Sales Support 

• Assist in managing and coordinating sales activities across the countries as assigned. 
• Follow-up on action points discussed in review meetings 
• Support coordination of training sessions, and customer engagements 

Performance Tracking 

• Follow up with distributors to use the digital portals/ distributor management online portal/tools – mylubportal and sending reports timely. 

COMPANY OBJECTIVES: 

• Support ELF growth by strengthening brand presence and developing strategic initiatives across assigned markets 
• Grow ELF business in each destination and provide all the required tools in order to make Elf an established brand 
• Provides hands-on exposure to distributor management, market analysis, brand execution, and go-to-market activities.
• Ensure brand guidelines and Group’s HSE guidelines are followed

ACCOUNTABILITIES

• Strict adherence and compliance towards Group HSE Charter & MAESTRO requirement and affiliate’s HSEQ Policy, Compliance Procedures & specific rules & regulations applicable to the area of activity always. 
• Ensure full adherence to the company’s compliance program, its policies and procedures including economic sanctions and export control in all professional activities. 
• Promptly notify the compliance officer/economic sanctions referent of any instances of noncompliance or violations of economic sanctions or export control that comes to my attention. 
• Timely Implementation of Sales & marketing programs and activities to support Elf growth. 
• Ensuring sustainable brand building of Elf in the respective countries, as per TEMME strategy, Global strategy 
• Ensuring DMS+ and Distributor Online Portal is rolled out and status reviewed with all distributors half-yearly.
• Demonstrates exemplary conduct, rigor, vigilance, and professionalism regarding HSE in all their activities. 
• Analyse the secondary sales reports, promotional feedback provided by distributor. 
• Ensure cohesive communication and coordination with all support functions: Supply chain, Marketing, Technical, Customer Service, etc.

Knowledge: 

• Strong academic performance and a basic understanding of sales & marketing principles and strategies 
• Strong interest in business development, brand management, and FMCG/automotive industries 

Skills: 

• Good analytical, communication, and presentation skills 
• Proficient in MS Excel, PowerPoint, and basic data analysis 
• Self-driven, detail-oriented, and eager to learn in a fast-paced environment 
• Ability to work with multicultural teams across regions 
• Proficiency in using social media platforms and digital marketing tools, Microsoft Office Suite (Word, Excel, PowerPoint).
• Ability to conduct market research and analyze data. 
• Creativity and innovation in developing marketing campaigns and content. 
• Attention to detail and ability to multitask effectively. 
• Team player and accountability. 

Language

• Proficiency in English is a must (write, read & speak). 
• Arabic and French language proficiency is an added advantage. 

Education: 

• Degree in Business Administration, Marketing or related field