-

• Develop Marketing & Communication Strategy toward target customers/product segments.
• Develop and implement the annual marketing plan, including positioning and brand image, in coordination with commercial directions.
• Design the digital strategy of the entity in close collaboration with local and regional teams.
• Ensure the visual identity and brand standards are maintained.
• Analyze market needs, expectations, and trends to identify development opportunities.
• Monitor key performance indicators related to brand image, awareness, and customer satisfaction.
• Manage, motivate, and supervise marketing teams in project development, implementation, and launch.
• Measure and analyze the impact of actions, adjusting strategies based on results and market evolution.
• Lead and optimize the loyalty program.
• Manage crisis situations and oversee public relations.
• Define, monitor, and optimize the overall marketing budget.

• Qualification level required for the position : Bachelor’s or equivalent level.
• Technical skills required for the position: Digital Marketing and communication skill; organizational skills; creatives and demonstrate conviction and influence.
• Behavioral competencies required for the position: Ability to work independently; ability to generate new ideas, team spirit; open-mindedness; listening skills; an interest in supporting teams and company and ability to work on several projects at the same time.
• Language skills required for the position: Good command of English and Khmer writing and speaking.
• Specific knowledge required for the position: Creative with knowledge of retail market in Cambodia Data Analysis.
• Level of experience required for the position: 3-5 years of experience in marketing, preferably in similar, developing markets for mass B2C businesses.